About.

I’m a strategist, designer, and artist with a background in marketing and communications, working at the intersection of brand, content, visual design, and digital experience. My clients range from global technology companies to mission-driven startups and emerging creative ventures.

This is my professional portfolio. If you are interested in my art practice, you can find more information about it here.

.Masters

M.A, Design & Technology, Parsons School of Design

Undergraduate

B.A., Anthropology,
The College of William & Mary

Locations

New Orleans, LA
New York, NY

.work experience

2020 — Now

Various Clients

Freelance Designer and Strategist

Led research-driven branding, digital design, and content creation initiatives—translating complex ideas into clear, effective experiences across platforms.

2020 — Now

Various Clients

Freelance Designer and Strategist

Led research-driven branding, digital design, and content creation initiatives—translating complex ideas into clear, effective experiences across platforms.

2017-2020

Skillshare

Senior Content Marketing Manager

Led SEO, content, and organic social media marketing for a $120M+ online education and creative platform startup, driving 82.5% blog traffic growth, 15–32% organic channel increases, and 86.9M organic impressions by overhauling the blog UX and SEO, producing high-performing content, managing freelancers and budgets, and using audience research and performance data to optimize campaigns.

2017-2020

Skillshare

Senior Content Marketing Manager

2015-2017

UNC Nash Health Care Systems

PR & Marketing Specialist

Led PR and marketing for a $210M hospital network affiliate, directing 360-degree advertising campaigns, managing a $320K annual budget, producing print publications, coordinating press relations, and revitalizing the organization’s digital presence and reputation.

2015-2017

UNC Nash Health Care Systems

PR & Marketing Specialist

2013-2014

Southern Rep Theatre

Marketing and Development Director

Directed a comprehensive marketing and development strategy for an award-winning theatre company, art-directing targeted print collateral, leading a website redesign, and launching organic digital and email marketing initiatives that increased brand awareness and drove a 10% sales lift.

2013-2014